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Dometic Group Introduces New Refined Kampa Brand

Stockholm, Sweden - April 7, 2021. Dometic refines its outdoor leisure offerings. In addition to its premium outdoor brand Dometic, the company introduces new Kampa brand as a value brand addressing a separate market segment and offers affordable products for wider audiences.

Dometic today announces refined Kampa brand for couples, families and groups taking part in outdoor activities together. 

The new Kampa brand offers affordable outdoor products designed for family campers, first time campers, light weekenders and activity based users for their outdoor recreation. While Dometic branded outdoor products features more functions with the latest technologies and premium materials to ensure reliable operation and durability. 

Peter Kjellberg, Chief Marketing Officer and Head of Other Verticals says; “More and more people spend their free time in the wild. The pandemic only fueled this trend and expanding the breadth of people engaging in outdoor activities. 

“Kampa branded outdoor products are made for people enjoys the wonder of outdoor living. They are couples, families and groups spending time together outdoor. Kampa branded products are colorful, reliable and practical with user-friendly and informative design. The portfolio covers all needs in their outdoor recreations.”

Kampa branded offering:

Stay & Shelter
Tents, Awnings, Sleeping, Camping Furniture 
Food & Beverage
Mobile Cooking, Water carriers, Drinkware
Hygiene & Sanitation
Mobile Sanitation, Cleaning and Vehicle Care
Power and Control
Lighting, Heating, Cooling, Power
Safety and Security
Towing, Levelling and Stabilization, Steps

Note to Editors

Photos are here

More about Kampa outdoor offering

New Kampa website

More about Dometic outdoor offering

Dometic 2021 Tents 
Dometic 2021 Awnings 

 
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メディア問い合わせ先

Minako Nakatsuma Olofzon |  pr@dometic.com  |  +46 8 501 025 41

Dometicについて
Dometicは、モバイルリビング向けの食品飲料、気候、電力などのソリューションを提供するグローバルマーケットリーダーです。Dometicは南北アメリカ、ヨーロッパ、アフリカ、中東、アジア太平洋地域で営業し、RV車やトラック、プレミアムカー、プレジャーボート、業務用小型船、その他さまざま用途の製品を販売しています。当社のモットーは、優れたデザインで信頼性が高くスマートな製品を作ることです。当社は約100カ国で製品を販売しており、アフターサービスのために世界的な流通および販売網を展開しています。Dometicは全世界で約6,500人の従業員を擁し、2020年の純売上高は18億米ドル(162億クローネ)を超え、本社はスウェーデンのストックホルムに置かれています。